WHIITE

Danish high fashion brand WHIITE is designed by Frederikke Hviid and marketed by Fashion Company HTM Group. It was launched during Copenhagen Fashion Week in January 2003 and hit the shops for the first time in August 2003.
Copenhagen based designer Frederikke Hviid is gaining more and more international recognition for her elegant and becoming collections. Collections characterized by a sharp sophisticated style, well done cuts, super fitting and exquisite materials.
WHIITE is created for women with modern, energetic, joyful and busy lifestyle. The WHIITE woman is strong, well educated and beautiful. She has caracter and believes in herself. Her clothes must radiate quality, be of high luxurious, lush fabrics, confortable and easy to wear, requiring only styling and simple care.

Our Clothes are made for the beautiful and confident young woman, a busy woman appreciating high quality and comfort. Her clothes radiate seriousness and may not appear affected. The WHIITE collections will cover all her needs from family related duties and business meetings to stylish evening parties in a casual and elegant way.