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13/07/2006
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“Day of Emotions” provokes excellent reactions
The “Day of Emotions” campaign that aims to promote the consumption of decorative items through various communication media (outdoors, radio, television, Internet, among others), has had very positive reactions among shop owners and exhibitors at CERANOR. The professionals in the sector have expressed their satisfaction with the CERANOR organisation.
They believe it to be a useful initiative, not only because of the impetus given to the market itself, but also because it is a sign of the cooperative attitude adopted towards exhibitors by EXPONOR. This campaign will run until the end of the month of June, and to find out all the details and how to take part in it, you should visit the website www.ceranor.exponor.pt.
For Lúcia Teixeira, head of Larflor in Gondomar, one of the shops that was involved in this campaign, this is an “original” initiative, adding that these are “actions that stimulate the sector. My expectations are high and I hope it becomes a ’vigorous’ campaign, since I think customers subscribe well to the novelties”.
Maria Constantina, from Decor Brinde in Évora, also has high expectations for this campaign, so much so that she showed an interest in advertising the action in a the local newspaper, adding that "I thought the initiative was great. I don’t know what the effective support will be, but customers already seem interested, having also made reservations for the 10th, the day the activity begins”.
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(Informationsquelle: Exponor)
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