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14/06/2006
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Cevisama goes to orlando and Milan to launch International promotion of 25th Show
CEVISAMA this week launched the international promotion of its 25th show, which is set to take place in Valencia from 6th to 10th February 2007.
Two delegations from the event organisers are visiting Coverings in Florida and the Salone Internazionale del Bagno in Milan this week.
CEVISAMA is developing a strategy to attract leading international ceramic tile and bathroom furnishings manufacturers and will be promoting the Valencia show at the other two events as the major focal point for trends, design and the leading edge.
The organisers are also sounding out the ceramic tile industry, architects and the design and decoration trades to uncover their areas of concern. This will ensure that the CEVISAMA Indi lecture programme covers the issues that are of most topical interest.
At Coverings the promotion will focus on Italian tile companies and on recruiting visitors from the North American marketplace, whilst in Milan the focus will be on promoting CEVISAMA as the leading Spanish trade fair for bathroom furnishings.
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(Informationsquelle: Feria de Valencia)
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