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Pool Tradeshow 2007 August


27/07/2007 Pool Tradeshow 2007

Pool Tradeshow 2007

Rising Up to the Top at POOL This season, with the launch of s(eco)nd and the growing number of socio-conscious apparel brands involved in the show, POOLTRADESHOW has chosen art director’s who could rise-up to the occasion. POOL is excited to feature the work of RISE UP at our upcoming Las Vegas show

Each season POOL selects a guest art director from their roster of exhibiting brands to demonstrate the scope of talent at POOL. Past art directors have included Nick Burgess & An Grace from Torsion and Simone Legno for tokidoki.
The Rise Up creative team, lead by brothers Seth and Jesse Roberts, were spotted as one’s to watch last season as they debuted their collection at Pool. They caught more than just our attention too and have since been featured in retailers such as Urban Outfitters, Karmaloop, and Planet Funk among many others across the country. You can catch a sneak peek of some of their newest art by logging-on to the POOL or s(eco)nd websites or by flipping through one of many fashion and lifestyle magazines on newsstands right now - Metro.Pop, ReadyMade, Racket, Beautiful Decay, Modernism, Soma/b>, Plenty – and plenty more!

Rise Up is a cooperative of artists, idealists and social entrepreneurs, who utilize art, humanitarian projects, and grass roots organizing to create positive social changes in the world. Together, Seth and Jesse continue to create thought provoking, uniquely controversial designs, with the hopes of instigating social change. The proceeds from their clothing line are helping to provide free education for children in India and Nicaragua. Their international focus is to eliminate the exploitation of children by providing them with safe homes, education, counseling, and empowerment projects.


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(Informationsquelle: Pool Trade Show Newsletter)

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