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19/11/2006
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SUN 2006: A very successful international event
More visitors (+6%) and foreign operators (+15%) for the 24th edition of the International Exhibition of Outdoor Products. Indoor/outdoor contaminations and research on design as the new trends observed during the three-day show
SUN 2006, the 24th International Exhibition of Outdoor Furnishing and Equipment, and the related theme-specific areas SUNMARE, SUNAQUAE, SUNCONTRACT, and GARDENSUN, which took place at the same time as GIOSUN, the 21st Exhibition of Toys and Outdoor Games until yesterday at the Rimini Expo Center, enjoyed great success.
Three days busy with meetings, negotiations, previews, and introductions of the new collections and trends for the 2007 warm season, with an attendance that exceeded the record levels of the past editions, as highlighted by numbers: 700 exhibitors covered the 90,000-sq. m. exhibiting surface, for a total of 12 halls; 23,854 operators registered during the three days, 6% more (Italian and foreign) compared to 2005.
The greatest increase was recorded on the opening day: +14% compared to 2005.
Among the specialized operators, the number of architects and designers was doubled.
Specialized retail, furniture dealers, tourist-bathing operators, public premises, garden centres and large-scale distribution were the most widely represented segments.
Foreign operators grew to a huge extent: +15% from 50 Countries throughout the world. A significant growth was recorded both from East-European countries (particularly Croatia, Slovenia, Bulgaria, Rumania, and the Czech Republic) and from the Mediterranean basin, with Greece on top of the rank. Operators from France and Holland also increased significantly.
The specialized press and the radio and TV networks followed the 24th edition of SUN with great interest and analyzed the sector’s most topical issues. More than 150 journalists were accredited (+7% compared to 2005), including Italian and foreign ones.
Design & projects were the leit motifs of SUN 2006. The search for innovative solutions, high-performance materials, unusual colours and lines resulted into the creation of functional items with a strong personality, perfectly suited both for indoor and outdoor environments.
SUN, the International Exhibition of Outdoor Furnishing and Equipment, is thus confirmed as a promoter of open-air culture and contributes to speed up a trend which sees the future of the outdoor sector in design and in projects.
The 25th edition of SUN (and its theme-specific Shows SUNMARE, SUNAQUAE, SUNCONTRACT, and GARDENSUN), with the 22nd edition of GIOSUN, the Exhibition of Toys and Outdoor Games, and with the 4th edition of T&T Tende & Tecnica – the Biennial Exhibition of Furnishing and Sun-protection Curtains, Fabrics, and Technologies, will take place at the Rimini Expo Center on October 4-7, 2007, for four days instead of three. The additional day was strategically included to ensure better visiting opportunities to foreigners and to the operators that prefer weekdays to attend the fair.
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(Informationsquelle: Rimini Fiera)
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